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Top 5 ways to generate new business

There are a whole heap of ways to find new business including recent planning applications in your area, how to get your company listed well in search engine rankings and companies to sign up to who can deliver you new leads to your email inbox.

#1. Getting new work through planning applications

You can win more construction work with the Planning Portal and Glenigan’s planning application intelligence, enabling you to quickly find and target projects at planning stage by location – simply specify the postcode or town and they’ll send you the mailing list.

On Builderbusiness there is a Free to search planning application register so you can identify latest project leads at planning stage through Planning Portal.

There are also the options:
1) One-off purchase of planning leads data and mailing list direct to your email inbox for your town or postcode. Only available through Builderbusiness.
2) Monthly planning leads and mailing list direct to your email inbox for the town or postcode you specify - from just £12.96 per week. Only available through Builderbusiness.

Simply choose the construction project type which most closely matches your business, the planning stage and location (your town or postcode) and Glenigan.com will deliver you the planning application data and a mailing list, direct to your email inbox, ready for you to cost effectively target the opportunities that are most likely to deliver you results - essential ingredients for success in the current climate.

Glenigan’s project data will help give your company an edge and help you win more contracts allowing you to target the decision makers involved in planned and current construction local to you. Find out how more here

Better still, Builderbusiness members save 10%!

#2. Get work through accreditation with a membership body

Let building industry membership organizations promote your business on your behalf! Why do all the hard work yourself?

In an industry as competitive as construction, you can't afford to be left wondering where the next job is coming from. That's why the FMB is always working behind the scenes to give its members the best chance of picking up the latest projects. The 'Find A Builder' service on their website puts your business in front of thousands of potential customers. That's millions of pounds worth of quality job leads handed out every month.

There are several things consumers are encouraged to look out for to help them make a choice and distinguish reputable firms from ‘cowboys’. This includes membership of a construction scheme or membership body and verification of membership details through our website.

So even while your getting on with your latest project, you can be sure your name is in front of hundreds of potential clients. They’ll also give you three free web pages to display key information about your company and the services you offer, maximising the potential of your listing.

Great news. Builderbusiness members get free ContractsXpert software from HBXL when they sign up to become an FMB Member.

#3. Marketing your business

Why is that one particular firm always getting on the list to quote? What have they got that you haven’t? Well we can’t be sure but there’s every chance they’re shouting about themselves more than you. Assuming you’re saying anything at all?

You can find out 10 Top Tips to promoting your building company more effectively and save 10% on all marketing services through Builderbusiness.

Whether its:
• Create a unique logo
Stand out with van signage
A hard-working website
Getting business through advertising
Effective flyers and leaflets
Great ways to promote yourself
Reaching your customers online
Professional stationery

…our partners Builderpromotion can help get you noticed and save a nice 10% to boot.

#4. Get your business noticed in your local press

Good builders get most of their business through recommendation. If you do a good job for somebody they will tell a friend. Word of mouth is the best way to gain a good reputation - and more work.

Using Public Relations can speed up “word of mouth”. Unlike advertising, which is basically you saying you can do a good job; public relations is someone else telling people you can do a good job.

By creating a good image through stories in your town's newspapers and magazines or on the local radio or TV, will help tell customers about the good work you do. If people read / hear that you do a good job will encourage them to use you for any work they might want doing.

The newspapers and magazines people read, the radio stations they listen to, the TV they watch and the websites they visit are like trusted friends. If you and your business can be the subject of a story in these places you will gain business.

So how do you go about getting your business in the press? Find out more with lots of useful free advice from Empica, specialists in PR for building companies. And save 10% as a Builderbusiness member if you use their services.

#5. Getting new business through the internet

Getting yourself listed on the web presents great opportunities to drive leads directly to your phone and email inbox. If you can’t be found on the web – someone else’s company will be! And it’s not as difficult as you think.

Get listed for free on the web with advice from 192.com
Unlike any other business directory, 192.com gets its data from a number of different sources to ensure they list as many businesses as possible and to give customers much more detail on those businesses - and this could be your building company!

These databases include Dun & Bradstreet, Local Data Company, Directory Enquiries, Market Location & exclusive data 192.com extracts from the web.

To ensure you get ranked more highly on the web we recommend you add or update your company details for any or all of the listings they recommend. Click here to follow their instructions to get listed for free on the web with advice from 192.com

Get new business through Google
Stand out from your competitors & drive new business to your website through sponsored listings. Force your website to the top page of Google inexpensively to get your business listed through Google Adword and drive new leads through your website. Find out how here

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